Compensation
Strategies That Fuel Your
Business Growth

A boutique Total Rewards advisory firm led by a former Unilever Total Rewards Director, supporting leaders in the GCC, with confident, defensible pay decisions.

We bridge global best practices with dedicated, personalized service. We understand your challenges because we’ve been in your shoes, and we’re here to translate that insight into results for your organization.

Our Promise at a Glance:

  • Practitioner Expertise, Not Theory: Advice shaped by decades of hands-on HR and Total Rewards leadership, grounded in real business decisions.

  • Boutique Service, Big-Firm Quality: Senior attention, speed, and flexibility — delivered with structured, well-governed, and methodical execution.

  • GCC Insight & Trust: Culturally grounded, region-specific guidance — informed by deep GCC experience and trusted at leadership level.

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Our Mission

Build fair and trusted reward structures that strengthen performance, retention, and cost discipline in GCC organizations.

Our Vision

To be the go-to advisor for GCC leaders seeking practical, business-led Total Rewards guidance.

Challenges We Help Solve:

Compensation decisions become high-risk when organisations face:

  • Uncertainty about salary competitiveness

  • Inconsistent job grades and inflated titles

  • Incentives that fail to drive real performance

  • Retention risks in critical roles

  • Tension between HR, Finance, and leadership over pay decisions

How We Help:

We partner with CEOs and HR leaders to bring structure, fairness, and clarity to compensation decisions through:

  • Compensation & Benefits strategy and market positioning

  • Job architecture, grading, and role clarity

  • Incentive design and pay-for-performance alignment

  • Senior advisory support for complex people decisions

  • Change management and Implementation support

Explore Our Services

A Typical Entry Point — C&B Fast Health Check

Leadership teams may choose to start with a focused diagnostic before committing to a full redesign.

The C&B Fast Health Check is a 4-week, fact-based review designed to clarify whether pay and job structures are supporting or undermining a company’s talent retention and cost control.

It typically covers:

  • Pay competitiveness of a selection of key roles

  • Job grade and title consistency

  • Early risk signals impacting retention and people costs

Leaders receive:

A diagnostic report and leadership debrief outlining clear priorities: what to address now, what can wait, and the options available next.

Discuss the C&B Fast Health Check

Testimonials

  • “I had the privilege of working with Ahlam for many years. First as a member of my extended team in North Africa, and later as my head of Reward for a broad region of 34 countries. Ahlam is the ultimate professional -- always on time, fully prepared, arguments backed up with data, and never holding back from expressing her point of view. She has the ability to engage with even the most difficult stakeholders, and that on sensitive topics like reward and remuneration strategy and policies.

    Ahlam is a leader with purpose, where she always had the ability to inspire others behind the right direction.

    I highly recommend working with Ahlam to anyone. You will not be disappointed.”

    - CHRO at Maaden, ex-VP Human Resources at Unilever | Coach, Advisor, Experienced Human Resources Executive, UAE

  • “I strongly recommend Ahlam for her exceptional performance as a Reward Director. Ahlam was part of my team. She consistently demonstrated strong C&B skills, hard work, and outspokenness. She effectively managed a complex geography, and multiple stakeholders across many countries. Ahlam exhibited remarkable resilience in addressing various challenges, ensuring successful outcomes.

    Ahlam is a confident professional who has both soft and hard skills. She has high integrity and I have no hesitation to recommend her whether for another career in a global organization or to be an entrepreneur. She is passionate in what she does, and I have no doubt that she will do great in whatever she undertakes.”

    - DORIS OOI | Former Vice President Global Reward at Unilever, Singapore

  • “I had the pleasure of coaching Ahlam. Her determination, discipline, and passion to achieve her goals were clear throughout our coaching journey. I also worked with Ahlam in her capacity as the HR Lead for the corporate wellbeing agenda in Unilever MENA. She showed high professionalism and was always looking for innovative solutions to enhance employees’ wellness. Her purpose-driven approach ensures she will continue bringing excellence to any projects she takes on.”

    - THOMAS THEURILLAT | Founder of Oneday Coaching, Switzerland

  • “Ahlam is an outstanding Compensation & Benefits professional. During the years we worked together, she has demonstrated strategic thinking, problem-solving, and leadership skills. Her ability to navigate complexity, and drive positive outcomes make her invaluable. I strongly recommend Ahlam. I’m confident she will add great value to any clients she works with.”

    - ANDREW FORSYTHE | Global Reward Director, Unilever, UK

If compensation decisions feel complex, they don’t have to be.

Let’s Talk